Keller Williams Red Day
KELLER WILLIAMS RED DAY
Everyone knows that Keller Williams Realty is the world's number one Real Estate Company. The company has worked relentlessly since 1983. Since then, it has given a lot of importance to its agents. The company has built a culture, and the agents have become a part of this culture. To uphold its culture of solidarity, KW has been organizing Red day every year.
The Red Day of Keller Williams is the day of the year when all the company's agents gather to participate in social welfare. On this day, the agents volunteer to serve their local community. As a result, the agents feel a sense of unity, which strengthens their relationship with the company.
WHAT IS KW RED DAY?
KW Red day is like a family gathering for the company's agents. It was first organized in 2009. Since then, arranging KW Red Day on the second Thursday of May every year has become a tradition. The tradition was first introduced by the vice-chairman of the Board, Mo Anderson.
The company celebrates the day yearly to express its gratitude toward the locals. In addition, agents are instructed to participate in various activities on this day and contribute to changing thousands of lives.
WHAT HAPPENS ON RED DAY?
You may see some volunteers wearing red uniforms walking here and there and collecting trash from your locality. Or people are wearing the same uniforms serving food in local charity shelters. If you try to find out, you will know that they are agents of Keller Williams Realty. Moreover, they do this kind of benevolent act every year.
So, what is the secret of the KW Red day? What happens on Red Day? Why do the agents commit to serving as a volunteer for one day? What does it say about KW?
You may ask these questions and be amazed to know the day's significance for the company, the agents, and the communities. Organizing such events is one of the reasons why KW is different from others. It may seem insignificant, but it is one of the secrets of KW's success.
There are more than 180,000 associates from 1,000 offices of Keller Williams. On Red day, agents leave their offices and devote themselves to helping their local community.
They help to rebuild houses, distribute food, organize blood donation campaigns, help local schools, renovate local parks, and volunteer in public welfare organizations.
Furthermore, the company works on projects to help disadvantaged or homeless children in the locality or institutes. The agents spend time with them for a day and solve various problems for them.
Each local community's market center first finds out how they can serve their local community. Then, they create various projects and select groups of agents to work on them. These projects can be different based on the needs of the community.
As many agents work under KW, the company decides to use the workforce in favor of the community. Although it is just one day in a year, the day can helpthe communities in many ways.
THE IMPORTANCE OF KW RED DAY
The primary function of this day is to live the culture of Keller Williams Realty. The company's culture is its MVVBP, which stands for Mission, Vision, Value, Belief, and Perspective. The MVVBP of the company is upheld and demonstrated by the company on Red Day.
The focus of this day is to Renew, Energize, and Donate. The agents see the day as part of their company's mission and vision. One of the company's missions is to create 'A legacy worth living. Giving back to the community and being active in developing society are parts of the legacy.
Renew
On Red day, the company asks all the agents to participate in events renewing different aspects of their local community. Every year the company agents decide on rebuilding and renovating their communities. This united effort can help a community to restart and change for the better.
The agents help to renovate local schools, parks, hospitals, and other communal institutions. This way, they develop the community and return something to the people. This is one of the principles of Keller Williams. The KW is always ready to express its gratitude.
Energize
Actively participating in improving the community morally energizes the agents. KW understands the impact of such things. Allowing their agents to work together in community work, they learn the significance and value of teamwork.
This day also creates a sense of belonging, and the agents feel like a big family. They can realize they are not just a part of a company; they are the ones who represent KW.
Because of this day, the agents get closer to the local community and the people. They get to know more about the place around them, the needs of the local people, and their responsibility as community members.
Donate
Keller Williams Realty agents jointly spend over 250,000 hours for community service on the KW Red Day. The agents make time from their busy schedules and donate extra hours for the betterment of the local people and community. The company also makes sure to donate to local charities for community development.
According to KW, its values are God, family, and business. So, it gives the highest importance to serving God. The company organizes various charity programs to help the families of agents who are also part of their community. In addition, there are KW Cares and KW Wellness Programs to aid the associates.
All these charities' work by the agents have a positive influence on society. The activities affect both the company and the agents. The activities of the day have a significant impact on the agents' business. Moreover, the company uses this day to reinforce its mission and vision.
CONCLUSION
By now, you probably understand what happens on kw red day and the secret behind the day's activities. The day is an opportunity for Keller Williams to thank the people who trust them to operate the business in their locality.
KW understands that with the support of local people, it is possible to have a successful real estate business.
