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  • Contact Us
  • KW Careers
    • KSCORE Program
    • KW Culture Effect
    • The KW Difference
    • Explore KW HUB
  • KW Lancaster
    • KW Elite Agent Directory
    • AGENT PORTAL
    • Preferred Partners
    • Help Desk
    • KW ELITE Calendar
    • Growth To Go
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    • ALC Committee
  • SELLERS
  • BUYERS
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717-553-2500
klrw1040@kw.com
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KW Elite Lancaster logo

WI4C2TES Belief System

WHAT IS THE WI4C2TES BELIEF SYSTEM?

Culture is at the heart of everything Keller Williams does. It influences how they think about the world around them, how they act at work, and their values and beliefs. As a result, Keller Williams has always been known to harbor a strong culture. 

The WI4C2TES belief system solidifies it. Keller Williams believes in God, family, and business. In that exact order. This system has heavily influenced the company's culture and operations inside and outside the industry.  

The KW culture dictates that whoever is part of the Keller William team brings fulfillment to their lives and the workplace. They have a belief system in place to help achieve that.

The WI4C2TES is the system that guides how KW and its agents treat the people they work with and how they conduct their business. 

The elements of the WI4C2TES belief system are:

WIN-WIN  

No settling. It is either win-win, or a deal will not be in place. KW is a key player in the real estate scene. A significant part of its business is it follows a win-win method. This is one of the first elements of the belief systems.

It states that everyone involved in any transaction should get value from it. So either the deal is win-win, or there is no deal at all.  

INTEGRITY  

Everyone should have the utmost level of equity. Do the right thing, always. Real estate agents helping buyers and customers the right way is very important. You need to have unfaltering integrity. 

COMMITMENT 

KW associates and agents are taught the importance of relationships. Commitment is essential in all things that they do. You must see it through if you have given your word for something. This is where responsibility comes in.

COMMUNICATION

Communication is essential, no matter the industry or the career path. Listening and expressing your points of view and slowly understanding others are crucial for success. In addition, effective communication builds long-term relationships and gives a clear idea of what is happening. 

CREATIVITY 

Creativity is another essential aspect of the belief system. You are fully empowered to adopt new, innovative, proven ways to improve the design or existing processes. Original ideas are always appreciated. 

CUSTOMERS

Customers are at the heart of everything. They are the ones that make it happen. So it is not about the profit, numbers – the people. 

TRUST

Trust is of utmost importance. Lying will not get you anywhere.

TEAMWORK 

The importance of teamwork and working together has been highlighted as significant factors. Together you can achieve more efficiently. KW's emphasis on teamwork facilitates collaboration and empathy.

EQUALITY

Newly added in 2020, but in action in many ways since the company's beginning, with fairness built into the commission system. 2020 brought attention to Equality and the need for opportunities for Black agents as part of the greater Black Lives Matter dialogue across the country and the world.

SUCCESS 

KW is the place for success. Surrounding yourself with like-minded successful people is one step. The people around you, both in business and personally, make you successful. 

The WI4C2TES belief system is quite a comprehensive guide for how KW agents conduct their business. 

THE WI4C2TES NOW INCLUDE EQUITY

The WI4C2TES, as mentioned in the belief system, guides how the company's associates treat people and conduct business. Proposal number one moved forward with the notion that the belief system should also include equity. 

With the inclusion of equity, the belief system now looks something like this:

  • Win-Win
  • Integrity
  • Customers
  • Commitment
  • Communication
  • Creativity
  • Teamwork
  • Trust
  • Equity
  • Success

The vote's results were unanimous and marked a historic moment for the company and also took the belief system forward. 

 


Contact KW ELITE

KW ELITE Lancaster
5139 Main Street East Petersburg, PA 17520US
717-553-2500

KW ELITE Lancaster PA

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